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SteelHouse Guide to the Holidays | Social Video

Written by Tim Edmundson

Sep 6, 2017

We’re back with our next entry in the SteelHouse Guide to the Holidays. If you didn’t get a chance to check out Part 1, give it a look now. This week, we take a look at one of the biggest opportunities for your campaigns this season: social video.

Six out of every ten Americans on the internet use social networks. That means your customers are congregating on a channel that specializes in high engagement — making it the perfect place to reach them. And there’s no better way to reach them than with prospecting or retargeting campaigns powered by video.

There’s a right way to engage your audience with social video, and we’re here to give you the rundown on how to do it. We’ve compiled the latest social video stats and trends for you to consider when planning your campaigns. With these in hand, you should be able to better plan your holiday campaigns and get the most out of your social video experience.

Check out our infographic below.