Infographics | SteelHouse Digital Marketing Research

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  1. Retargeting & Prospecting
  2. How Connected TV Works
  3. Ad Builder
  4. Analytics & Reporting

I Want My Connected TV

It’s not just millennials, people of all ages are streaming television instead of paying for cable, and the trend is picking up momentum. Connected TV is the new way people watch TV for many reasons -- streaming makes sense for today’s on-demand culture, everyone loves to binge-watch, you only pay for the subscriptions you want, and it’s less expensive than traditional cable. But this is not just a consumer-driven movement, the cable companies and networks are on board. Find out what's happening, why, and how it represents a huge opportunity for advertisers.

In the Event of an Advertising Emergency

If your ad campaign is about to take flight, you need to know exactly what to do in the event of an advertising emergency. Are you manually creating ad sizes to optimize for every placement? Trying to manage your budget across all channels, sizes, and audiences? How about being overwhelmed with too much data? If this applies to you, you’re having an advertising emergency, and you need to take the necessary precautions to avoid disaster.

2017 Holiday Guide | Social Video Stats & Trends

There’s a right way to engage your audience with social video, and we’re here to give you the rundown on how to do it.

Simplifying Media Buys

Media buys can be complicated, but a single platform and the right pricing model can help solve the toughest challenges faced by digital marketers today.

Look-alike Targeting | Campaign Spotlight

In our Look-alike Targeting Infographic, we show you step-by-step how look-alike targeting works to yield the best conversion and campaign revenue lift.

Seeing is Believing – Why View-Throughs Matter

Learn everything you’ve ever needed to know about view-throughs – how they’re measured, how they’re tracked, why they get a bad rap and more!

Unleashing the Ad Beast – A2

We’re lifting the veil on our ad beast giving you insider access to everything you’ve ever wanted to know about the new generation of online advertising.

The Death of Flash: Why You Need Rich Media Ads

Are you ready for the next wave of online advertising? It’s time to say goodbye to boring, static ads and say hello to rich media ads.