Back-to-School Guide 2019
Back-to-School is the second biggest shopping season of the year, which means there’s millions of parents and students looking for everything they need for the new school year. With the SteelHouse Back-To-School Guide, you’ll be ready for them. You’ll learn: Key stats and figures that show where and when shoppers are buying The types of […]
Your 10 Minute Guide to Prospecting
Want to up your prospecting game? Then you better know how to target new, valuable audiences. Our guide walks you through what it takes to launch effective prospecting campaigns, and explains how to best utilize targeting data and engaging creative to help drive new customers to your site. You’ll Learn: Why any advertiser needs to […]
Father’s Day Campaign Recommendations
There are plenty of online shoppers looking for the perfect gift this Father’s Day. With our campaign strategy guide, you’ll be able to capture as many of those conversions as possible. You’ll learn: When to launch your campaigns to maximize impact Site traffic and conversion trends leading to the big day Why targeting last minute […]
Retargeting Cheat Sheet
If you’re new to the world of retargeting, or just looking for a refresher, we’ve got you covered. You’ll learn: Important retargeting segments Strategies to bring users back to your site Ad creative tips and best practices
Mother’s Day Campaign Recommendations
Mother’s Day is pretty important (for obvious reasons), which is why we’ve put together a campaign strategy guide for this year’s big day in May. You’ll learn: When to launch your campaigns to maximize impact Revenue and conversion trends leading to the big day Shipping time’s impact on ordering and more
2019 Post-Holiday Benchmark Report
This holiday shopping season, we launched over 7,700 retargeting, branding, and prospecting campaigns through display, mobile, social, and Connected TV. We analyzed over 3+ billion ad impressions served by 1,000+ brands through our platform to see what made the biggest impact. We’ll cover: Which shopping days commanded the most attention What channels and formats perform […]
Holiday Report 2018
Based on the data we’ve collected from 17 billion impressions last year across big brands like Tommy Hilfiger, Overstock.com, Travelocity, and more — here’s what should be on your holiday wish this year: Create relevant holiday ads you know will perform Capture more customers with campaigns that work together Time your campaigns to when people […]
Back to School Mini Guide 2018
School is out, and summer has arrived, which for advertisers means it’s time to start thinking about back to school marketing for the 2018 fall start. Here’s what you need to know to pass with flying colors during this back-to-school season. We’ll cover: What to expect from back-to-school shoppers Audiences to target Campaign recommendations What […]