Prepare for a Successful Summer With Our Fourth of July Guide
Recent world events are changing the way we travel, work and live – but one thing that hasn’t changed is our love for the Summer holidays. Over three-quarters of Americans will celebrate Fourth of July this year, with road trips and staycations signalling big business for many advertising categories, and welcoming in new ones. We’ve compiled all of this and more in our snack-sized guide for performance marketers looking to make the most out of this holiday, and through the season.
This guide covers:
- Fourth of July consumer trends and how things will change this year
- Spotlight on categories that represent the biggest opportunity for advertisers
- Targeting, creative and budget recommendations to set you up for success
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