Jun 13, 2018 | 5 Min Read
Get a Second Chance with Retargeting
Jun 13, 2018 | 5 Min Read
Fun fact: 96% of first time site visitors don’t convert. Okay, maybe that’s not “fun” for marketers, but it does represent an opportunity for retargeting.
May 15, 2018 | 5 Min Read
Retargeting Works, When It’s Done Right
May 15, 2018 | 5 Min Read
Retargeting is a useful, effective, and efficient way of driving conversions. It’s a great way to stay engaged with your customers, and bring them back to your site to convert. That’s to say, if it’s done right. The problem is there are a lot of ad tech providers out there that are going about it all wrong
Jan 16, 2018
The Importance of Recapturing Cart Abandoners
Jan 16, 2018
Every day, around 9 out of 10 people who come to your site will become cart abandoners. What are you doing to reach them?
Dec 11, 2017
Setting the Right Retargeting Goals
Dec 11, 2017
Choosing the right retargeting goals for your business can lead to successful campaigns and a happy new year.
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Jun 19, 2017
Refuel Your Retargeting Campaigns with Prospecting
Jun 19, 2017
We take a look at some general best practices for your prospecting campaigns, and examine how best to bring in customers who you can start retargeting.
Apr 21, 2017
There’s a Right Way to Expand Your Retargeting Reach Rate
Apr 21, 2017
To increase reach in a meaningful way, you need to combine a focused targeting effort with a holistic digital ad strategy.