Get More with Prospecting

Every business in the world needs new customers, so let’s discuss how to keep a steady stream of new prospects coming through the door.

Jun 5, 2018 | 5 Min Read

Tackle Marketing’s Top Challenge with Prospecting

Jun 5, 2018 | 5 Min Read

It ain’t easy finding new customers. According to a recent Hubspot survey, 63% of marketers say generating traffic and leads is their top challenge. Finding a way to reach new prospects with the right message to convert them into loyal customers can be tricky. It’s a good thing prospecting campaigns exist.

Feb 28, 2018 | 5 Min Read

How to Create an Engaging Prospecting Ad: Part 2

Feb 28, 2018 | 5 Min Read

It’s important for any ad to be visually appealing, but in a prospecting ad it’s especially essential. Your ideal customer may be unfamiliar with your brand, so you must quickly convey your brand identity.

Feb 13, 2018

How to Create an Engaging Prospecting Ad: Part 1

Feb 13, 2018

In this two part series, we’ll walk you through the steps to create engaging and effective prospecting ads. First up, we’ll explore the ideation and copywriting portions of the the ad building process.

Jun 19, 2017

Refuel Your Retargeting Campaigns with Prospecting

Jun 19, 2017

We take a look at some general best practices for your prospecting campaigns, and examine how best to bring in customers who you can start retargeting.

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May 25, 2016

Bring in Fresh Prospects the Right Way

May 25, 2016

With the right approach, prospecting can be an effective tool that will keep fresh customers coming through to your brand’s site

May 20, 2016

Don’t Ditch Segmentation for Personalization

May 20, 2016

As digital marketers, we're spoiled with a treasure trove of customer data. So how should we best make use of it -- personalization, or segmentation?