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Start Planning for the Holiday Ad Season: It’s Going to Be a Big One

7 Min Read

Advertising

2020 has been a wild ride to say the least—and it’s not even over yet. Thanks to a decade’s worth of news events packed into 8 months, it’s been an unprecedented year for marketers. So it's only fitting that the upcoming holiday shopping season will be one for the ages as well.  That’s because the pandemic has not only impacted how we live, but also how we shop. According to a survey...

Connected TV

7 Min Read

Connected TV Programmatic Ad Spend Surged 119% YoY in Q3

7 Min Read

This year has seen an unprecedented rise in advertising on CTV, with more advertisers noticing it's growing number of viewers.

Connected TV

7 Min Read

Why DTC Brands Aren’t Breaking a Sweat These Holidays

7 Min Read

Black Friday is simply BAU for many D2C brands this year. What role has Connected TV advertising played in their success?

News

7 Min Read

Recommendations for 2021, Increased CTV Ad Spend, & More | Weekly Marketing News

7 Min Read

To make it easier to keep on top of the most important stories this week, here are the topics that caught our eye in marketing news.

Connected TV

10 Min Read

New Year Connected TV Strategies for Fitness Marketers

10 Min Read

Hey fitness marketers, you better be planning your New Year’s ad campaigns. There’s going to be quite a few “New Year, New You” shoppers out there looking to make good on their New Year’s resolutions pretty soon.  Obviously you’re going to launch paid search and social because those two are reliable performance channels that will […]

The Latest Connected TV News

Your destination for the latest stats, insights, and trends. Get it in your inbox every week.

Advertising

5 Min Read

Let’s Talk Connected TV

5 Min Read

What a month it’s been, with the 2020 Election at the heart of it all. We’re almost at the end of what will be one of the most memorable years of our lifetime, and we’re hoping to finish off on a high note.

Connected TV

5 Min Read

A Whole New World: Disney+ News Reveals Shift to Connected TV

5 Min Read

Connected TV is big business, with Disney+'s success being the latest headline showcasing the shift to a streaming-first world.

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