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  1. Retargeting
  2. How Connected TV Works
  3. Ad Builder
  4. Analytics & Reporting

Connected TV Terminology Cheat Sheet

5 Min Read

Connected TV

Connected TV is currently one of the fastest growing channels in advertising -- and it’s not surprising. Connected TV ads are an effective way of reaching your target audience; they’re highly targeted, unskippable, trackable, brand-safe ads that...

Connected TV

7 Min Read

Connected TV Advertising is the Next Big Performance Channel

7 Min Read

Connected TV advertising is poised to become the next great performance channel thanks to a combination of targeting, measurement, and user experience.

Connected TV

5 Min Read

Most Streamers Watch Over Half Their TV on Connected TV

5 Min Read

More viewers are making streaming Connected TV a mainstay of their TV experience, and with cord cutting accelerating, the trend is likely to continue.

Industry News

5 Min Read

Holiday Shopping Prep, e-Commerce Social Initiatives, & More | Midweek Marketing News

5 Min Read

This month in marketing news, Youtube made news as the most popular video channel for teens, just beating out Netflix for viewing time.

Connected TV

5 Min Read

20% of U.S. Won’t Watch Traditional TV by 2022

5 Min Read

More than 55 million viewers will abandon traditional television by 2022, and they’re making the switch to streaming on Connected TV.

The Latest Connected TV News

Your destination for the latest stats, insights, and trends. Get it in your inbox every week.

Connected TV

5 Min Read

40 Million More Americans Stream Connected TV in Past Two Years

5 Min Read

Streaming Connected TV has become the new normal for viewers watching television, and advertisers would do well to follow suit.

Advertising

5 Min Read

Build an Effective E-Commerce Landing Page – With Your Industry in Mind

5 Min Read

We explore general best practices for creating e-commerce landing pages, with a special section for recommendations by industry.