SteelHouse launches dedicated optimization for streaming television ads

May 29, 2020

Why expert says Trump-Twitter drama won’t affect Twitter’s business model

Mark Douglas, SteelHouse founder and CEO, joins ‘Closing Bell’ to discuss why he doesn’t think the feud will slow down Twitter’s ad business.

May 14, 2020

SteelHouse Launches Dedicated Optimization for Streaming Television Ads

Newest innovation brings A/B testing functionality to its Performance TV platform

May 6, 2020

Disney Stock Still a ‘Buy’ Despite Coronavirus: SteelHouse CEO

SteelHouse CEO Mark Douglas provides insights into Disney stock ahead of its Tuesday earning report, with a special focus on streaming.

Apr 27, 2020

Furniture, apparel purchases up in last few weeks: SteelHouse CEO

SteelHouse CEO Mark Douglas says people are buying more online, which is creating a backlog of orders, and argues this will help jumpstart the economy because it will lead to more factory hiring.

Apr 23, 2020

Key insights: Effect of COVID-19 on consumer behavior, the world’s more video content savvy, and Apple shakes up AR

ClickZ cites SteelHouse data around the ecommerce impact of the COVID-19 crisis.

Apr 21, 2020

SteelHouse Announces Launch of Performance TV Retargeting Platform

The new ad technology combines digital retargeting with Connected TV.

Apr 17, 2020

Every Day Is Black Friday For those That Can Afford It

Mark Douglas, CEO of SteelHouse, on consumer spending data and the flow of ad dollars. Hosted by Lisa Abramowicz and Paul Sweeney.

Apr 15, 2020

It’s Time For B2B Marketers To Get Off The Advanced TV Sidelines

Brienna Pinnow explains how it's time for B2B advertisers to get off the sidelines, and cites SteelHouse's Connected TV ad as an example to aspire to.