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    5. We recommend a starting budget of over $10,000 to generate optimal campaign performance.

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    While you wait, why not learn more about SteelHouse? It will help pass the time.

    1. Retargeting
    2. How Connected TV Works
    3. Ad Builder
    4. Analytics & Reporting

    What Makes Us Different

    Performance Marketing Comes to Television

    Unlock television’s performance potential by combining the impact and prestige of TV advertising with a suite of optimization, attribution, and targeting that delivers results at massive scale.

    We’ve transformed Connected TV from a brand marketing channel to one that functions like paid search and social—allowing you to launch self-managed campaigns that focus on conversions and revenue.

    See the Latest News and Updates

    Does ViacomCBS Have a Streaming Problem?

    Cracking into the streaming bundle is becoming increasingly hard, but why? SteelHouse CEO Mark Douglas weighs in on FOX Business about ViacomCBS's latest stock plunge, Trump's latest move to get back on social media, and more.
    News

    Apr 12, 2021 | 10 Min Read

    Digital Ad Growth, Sports Streaming, & More | Weekly Marketing News

    Apr 12, 2021 | 10 Min Read

    Last week saw plenty of news updates in the world of digital, Connected TV, and mobile marketing. Here’s what’s been making headlines.

     Connected TV

    Apr 8, 2021 | 10 Min Read

    Marketers Believe CTV Advertising is Just as Effective as Linear TV

    Apr 8, 2021 | 10 Min Read

    One of the most significant shifts in marketing last year is the increased confidence in the effectiveness of running campaigns through CTV.

     Connected TV

    Apr 5, 2021 | 10 Min Read

    82% of DTC Shoppers Take Action After Seeing an Ad on CTV

    Apr 5, 2021 | 10 Min Read

    As digital-first consumers continue to propel the rise of DTC brands, there’s an immense incentive to learn how to best reach this desirable audience group.

     News

    Apr 2, 2021 | 10 Min Read

    Artificial Intelligence, Mobile Micro-Moments, & More | Weekly Marketing News

    Apr 2, 2021 | 10 Min Read

    To make it even easier for you to keep on top of important stories, we created this list of the most interesting headlines that caught our eye.

    AdSpace.

    The World's First Show About Connected TV

    If you ever wanted to learn about Connected TV advertising by watching a B2B comedy web series filmed with zero budget and our own team members in place of professional actors—you’re in luck. Sit back, relax, and enjoy.

    Watch Trailer

    Episodes

    Trailer

    Watch the smart, funny series that’s captured the hearts of performance marketers everywhere.

    Ep 1 | Lie Detector

    The latest Performance TV numbers are in, and they’re great…a little too great. Kristen gives performance expert Mathias a lie detector test.

    Ep 2 | Boot Camp

    Joey’s passion for fitness leads him to put on a bootcamp at the office. Imani tries to balance exercise and closing a Performance TV deal, while Dan elevates his fitness to new heights.

    Ep 3 | Work From Home

    Tasha has an amazing day at the office, while Bo works from home and experiences the Performance TV buying journey first-hand.

    Ep 4 | Personal Fridge

    Stephan leads a Performance TV lunch and learn. Vanessa investigates a sinister smell coming from the personal fridge - with dire consequences.

    SteelHouse is the future of TV and direct-response advertising.

    Learn how to better drive performance for your digital campaigns with this full-funnel solution.