New strategies, better results. Check out The 2020 SteelHouse Holiday Marketing Guide Get the Guide
September 30, 2020
Is Apple Still Able to Innovate? SteelHouse CEO Says No
Read MoreSeptember 15, 2020
Oracle’s TikTok Deal is All About Advertising, Says SteelHouse CEO
Read MoreSeptember 1, 2020
Why Tesla’s Current Product Strategy Struggles to Keep Up With Today’s Global Reality
Read MoreAugust 3, 2020
Microsoft’s Move to Acquire TikTok is Part of a Larger Strategy to Bolster Their Cloud Hosting Offering
Read MoreJuly 31, 2020
City to Countryside Exoduses Signals a Bullish Outlook for Amazon
Read MoreConstructingReview Your Ads
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Get StartedOct 23, 2020 | 10 Min Read
CTV Political Ads, The Connection between OTT and Mobile, & More | Weekly Marketing News
Oct 23, 2020 | 10 Min Read
To make it easier to keep on top of the most important stories this week, here are the topics that caught our eye in marketing news.
Oct 23, 2020 | 7 Min Read
Political Ad Spend on CTV Increased 900% since April
Oct 23, 2020 | 7 Min Read
As we enter the final days of the U.S. election, many political advertisers are attempting picking up the pace in getting their message out
Oct 21, 2020 | 8 Min Read
Connected TV Advertising: Effective Retargeting Strategies for the Performance Marketer
Oct 21, 2020 | 8 Min Read
Ah, retargeting - it’s one of the oldest tricks in the book, yet highly effective if done right. Studies show that around 97% of visitors that leave never return to a website, so you could potentially be missing out of a huge chunk of potential customers.
Oct 20, 2020 | 5 Min Read
TikTok, Ocean Spray, and Seizing a Viral Moment the Right Way
Oct 20, 2020 | 5 Min Read
TikTok and Ocean Spray stumbled into a viral moment that benefited both their brands, and they didn't let it go to waste.
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