Reaching Email Subscribers in their Facebook News Feed is a Home Run

As the official retailer of a major sports organization, this site is the place for fans to get all their gear including authentic jerseys, caps, t-shirts, memorabilia, collectibles, and more.

THE CHALLENGE

This retailer relied on industry standard email campaigns for customer retention and to drive traffic to their site. Their goal: to increase their email campaigns’ reach while achieving a positive return on ad spend (ROAS).

THE SOLUTION

SteelHouse’s E2 Email Evolved was the perfect way to reach the majority of their customers who weren’t opening their emails, through an alternate channel.

KEY TAKEAWAYS

The result of the combined power of email campaigns launched with E2 campaigns, achieved up to a 9x ROAS.

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